Picture’s Up Academy is proposing to present a membership based, self-paced, non-linear, online video-based curriculum for students wanting to learn more about the acting, modeling and fashion business. 

Picture’s Up is a key term that crew members say on set.  It’s phrase to signal and alert the cast and crew on set that cameras are almost set to start to roll and shoot an actual take. We chose Picture’s Up as the name of this class because we thought it was apropos. Why? Because both models and actors alike have to be ready when the camera is ready to roll.  And there’s a lot more than a smile that goes into that. Picture’s Up is an online acting and modeling curriculum.

We are living in an extraordinary and unprecedented time.  The film and television industry is about having a voice and telling our stories.  Producers, directors and commercial clients need people to tell those stories.  Picture’s Up gives a diverse group of performers the tools not only to do that, but to build viable careers.

  • Mission Statement: Our mission is to deliver an unparalleled educational experience and a foundational base to anyone who dreams of being a model or actor.  We intend to provide quality, easily accessible, experiential advice that engages and informs.
  • Vision: To ensure that every person who wants to be an actor or model is well equipped to follow their dreams in the entertainment arena.

Relevant Websites and Videos:



Instagram: picturesupacademy
Facebook: picturesupacademy




Valerie Rose is an award-winning actor, producer, director, screenwriter, model/ voice over talent , author, and the CEO and founder of Roses Are READ Productions LLC and Picture’s Up Academy, LLC,  Rose served for seven years as Editor-in-Chief for Inside Region 3, a U.S. government publication.  She has authored a number of books including Cappuccino in the WinterThe Family Reunion Is Not a Real Vacation (featuring The Triangleheads), Dream Your Dream: Getting Your Writing Out There! and the Minnesota Book Award nominee, You Better Recognize!  A Spiritual Guide Because Life’s a Trip!

Rose is an Atlanta Acting Awards recipient and has appeared in a number of films including, BlackDear White PeopleTuscaloosa, and The Hunter, among others. She has also worked in television, appearing in ABC’s In An Instant,  Oprah’s GreenleafDynastyStarChicago P.D. and The Chi, among others. Rose is an Eckhart Tolle scholarship winner and she was also a principal actor in the 2018 Emmy nominated, Grandbaby, produced by Josh Mundahl. Rose was also principal talent in “Find the Prince in You” from Paisley Park. 

Rose is also the creative concept developer and producer for Hope Sessions, The Pink VisitorThe Triangleheads, and City Solace, among others. She also produced Just Escape, which aired on Minneapolis Television Network. Her films have screened at festivals nationally and around the world,  including, NewFilmmakers New York,  Colorado Front RangeCittadella GeoThe Twin Cities Black Film FestivalDiversity Film and Script Showcase,  Indiewise, and The Fifty 50 at the Theatres at the Mall of America (MOA).  Her films are award winning films.  At the Fifty 50, her film, The Pink Visitor garnered the Best Actress Award.  Her first documentary, Hope Sessions, was runner up for Best Picture and won Best Sound and Best Trailer. In the development of these projects, Rose wore many hats including executive producer, producer, director, casting director, cast member and screenwriter. Her films are in international distribution with Vuulr. Rose’s last film was selected for inclusion in the 2020 Cannes Short Film Festival.

Rose graduated with a B.S. from the School of Engineering and Applied Sciences at the University of Wisconsin-Milwaukee where she majored in Computer Science and minored in Management Information Systems.

Learn more about Valerie Rose via her website at valerierosetalent.com or in her personal introduction.





David J. Buchanan is a Minneapolis-based writer/director whose work includes RIDESHARE, SEE YOU SOON, and the newly acclaimed feature film, BLACK. David started his career in documentary filmmaking at fourteen years old, and his work includes many localized stories around social justice. At fifteen, he won the Screenlabs Challenge Audience Award at Screenwriters’ Workshop, where he developed his screenplays. At twenty, he worked on his first commercial project, where he learned about the craft of lighting. He has written over 15+ feature films, 35+ shorts, worked on 300+ docs, 100+ commercials, and 20+ feature films.



Alexander Gutterman received his arts and academic education at  private and public institutions in New York City and New England at Calhoun School, Stuyvesant High School, and Dartmouth College.

As a child, he explored animation and live action filmmaking with school friends and held the lead in school plays, as well as regularly appearing in smaller supporting roles off broadway in NYC. After college, his interest in videography and film deepened, and he produced several public access TV shows while in Vermont, and directed shorts and a full-length documentary.

His approach to cinema is informed by a broad and deep liberal arts education including a multiply awarded Master of Philosophy, extensive work in poetry including several publications, journalism, painting, and the study of the great films and filmmakers, primarily in the European and Asian traditions.

Gutterman’s first feature narrative film, In Winter, is slow, dreamlike, and deeply autobiographical. It addresses the universal human struggle with solitude and loss through a glimpse into the outwardly barren life of a young, inward, poetic woman living almost alone during a northern winter. In Winter, now available on Amazon Prime, was released in 2017 and is also distributed globally through Dreamscape Media and Synimatica.

Gutterman’s second feature project, The Hunter, is in post-production. The Hunter draws the audience into a philosophical labyrinth, confining the mind and emotions into more and more esoteric and restrictive spaces while at the same time offering a broad and expansive view of love, art, and the construction of meaning.



In 1984 Lynn Steele joined the Moore Creative Talent Agency as a talent agent. It was a boom time for models and actors in the Twin Cities, and sheI learned about the industry from being in the center of the activity.

That year Moore Creative received daily requests for punk rockers for a little movie being shot in the Twin Cities. The movie was called Purple Rain.  She would scout on her lunch breaks and then scour the town at night for punkers – and she loved it! That’s when she realized there was an opportunity to establish herself as a casting director.

A few years later, she and her husband set out on a year-long backpacking trip throughout Southeast Asia. he worked as a travel writer for newspapers and magazines, and she was the photographer. She was intrigued by the fascinating people they encountered throughout their travels and mesmerized by their exotic faces. Every face told a story, which she attempted to capture through her lens. Her dream was to turn her passion for people – specifically interesting, unique, and memorable people – into her career. 

In 1989, she opened Akerlind Steele Casting. The company was hired to cast many of the large films that came to town, including the three Mighty Ducks movies and Jingle All The Way, as well as local and national commercials. 

Over time, she has refined her focus. In addition to typical castings, she likes to work on challenging projects, such as ‘real people’ castings and castings that call for unique and diverse people.



Susan began booking models for print advertising in 1980  after graduating with a Bachelor of Arts degree from the University of Minnesota. In March of 1984, she opened Wehmann Models/Talent, Inc. Wehmann provides models, actors and children for commercial advertising and film. In 1985, she added a hair and makeup division and was also franchised by AFTRA. In 1990, Wehmann was awarded a SAG franchise, and now represents AFTRA and SAG members for TV, Radio, Industrial video and film. Wehmann booked models for print and worked under SAG/AFTRA contracts for 25 years. In 2010, Wehmann began representing actors for non-union work. Her agency has grown into an agency that has a national reputation for providing outstanding service and representing the very best in the business. “For me,” Susan says, “owning and leading Wehmann has been a gift beyond all measure. It has given me the opportunity to learn, grow, create and succeed.” Connect with Susan at swehmann@wehmann.com



Carol McCormick has enjoyed her career immensely as on camera agent and department head at Moore Creative Talent for almost 4 decades!  She has a BFA from Gustavus Adolphus with psychology and theater. She has provided talent for hundreds of commercials, non-broadcast training films, social media campaigns and at least 50 feature films, including Dick Tracy, Fargo, A Serious Man, A Simple Plan, I am not a Serial Killer, Beautiful Girls, and Wilson with Woody Harrelson!   She loves discovering new talent and providing that first opportunity for them.  In her spare time, she enjoys road trips of all kinds, her two very large dogs, reading a good mystery, and going to the theater!



Lorrie Lean is an ESPN champion, former NBA, NFL & PRO BOWL cheerleader, emcee, host, fitness expert, first degree black belt, and brand ambassador. Originally from Chicago, Lorrie Lean lives in Minneapolis, where she is a Certified Personal Trainer, Certified Group Fitness Instructor, Certified Weight-Loss Coach, and Life Coach. With over a decade of experience and background knowledge in the health and wellness industry, she teaches and trains athletes in fitness and dance. Lorrie Lean is also a CPR instructor, as well as an emcee and show host. She loves traveling and has been hosting international shows for over five years. Lorrie’s mission is to inspire everyone to get a LEANer, healthier and more balanced lifestyle. Go LEAN with Lorrie Lean! Lorrie Lean is available for corporate, group, and private training sessions, to present workshops, and emcee and host events. Get connected with Lorrie Lean on social media sites, just search ”Lorrie Lean”.



Richard Moody is an accomplished fashion show producer, model and actor. He has done principal work for the YMCA and was a principal actor in the 2018 Emmy nominated, Grandbaby, produced by Josh Mundahl.  He is also the owner of IamMoody productions. He has 25 years of experience in creating and producing events for companies and nonprofits. Whether you are launching a product, having a fundraiser, creating a fashion show or simply throwing a fabulous party, his team is there to create an experience for you and your guests. Connect with Richard at https://www.linkedin.com/in/iammoody/



Mark Bitner is a photographer, videographer, producer, artist and U.S. Marines veteran. He has photographed Hillary Clinton and other dignitaries and was the official photographer at the Twin Cities Film Festival. Originally from North Dakota, Mark Bitner lives in Minnesota where he works for a major Financial Institution and pursues his life-long passion for creating

inspiring visual images. His travels have taken him to Australia, Africa, Asia, and Europe and add a unique perspective to his creative projects. Mark’s mission is to ‘Capture great moments of human interaction and share them with context’.

Connect with Mark T. Bitner on social media sites and view samples of his work at https://prints.markbitner.photography/index or Connect with Mark at https://markbitner.photoshelter.com/gallery-list.



Deb Dowd is an accomplished model and actress who has done principal work for CVS, Schlitz, Medica, Grand Casino and the University of Minnesota, among others.





Lauren Kinkead is an accomplished model, actress and producer. She has worked with John Candy in Summer Rental and with Stockard Channing in Lapham Rising.  She has also appeared in First and Ten, The Savvy Shopper, Divorce Court, Back to Black, and Dog Days of Bethal.







Irvine Kwende is an accomplished writer and the producer of #MISFITS.







Denise Butler is an accomplished actress, who has had roles on the television show, Girl’s Talk, and  starring roles in the films, Run and The Pink Visitor.   







Dr. Smith is a licensed psychologist, popular motivational speaker, author and the producer and the host of Asque the BLAQUESMITH and The Unspeakable Truth on Milwaukee cable MATA Community Media. A show that helps to address the Mental Health issues of the community. He is also the first African-American sports psychologist in the NBA.



Valerie Rose is an award-winning actor, producer, director, screenwriter, model/ voice over talent , author, and the founder of Picture’s Up Academy, LLC.