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Crowdfunding: Demystifying the Process

Starts December 12

1 session: Saturday, December 12, 12-4pm

This interactive, hands-on workshop is designed for those who are new to crowdfunding and will teach you how to create a successful crowdfunding campaign for platforms such as GoFundMe, Indiegogo, and Kickstarter. Elements for creating a successful crowdfunding campaign include but are not limited to: creating the perfect pitch, the use of video and images, and understanding that less is always more! During the workshop you’ll write a mock campaign, which will be evaluated, and receive the tools to create dynamic crowdfunding campaigns that will prime you for success for all your future endeavors.

Instructor Statement
For my latest project, Little Men, I received a Minnesota State Arts Board Artist Initiative Grant but soon discovered that I also needed to turn to my community for additional financial support. I held a highly successful GoFundMe campaign, which allowed me to keep all the funds raised, regardless of reaching my initial goal. I was able to raise nearly $9,000 in a year’s time. I worked with private donors who donated an additional $2,000. My hope is to share my process with you and have you try out the newly acquired knowledge right in the classroom!

Space is limited – early registration encouraged!

NOTE: Participation in this online course requires that you use the free Zoom cloud-based video conferencing service. For optimal performance it is highly recommended that you install Zoom on your computer rather than running it from a web browser. A few days prior to the class start date we’ll e-mail you the link and ID code needed to access this class on Zoom. Your instructor will be provided a student roster to take attendance. Click here for a tutorial on how to join a Zoom meeting and much more.

Tuition: $80 / $60 low-income

Ayesha Adu has taught Digital Filmmaking at SPNN and was also a teacher’s assistant for SPNN’s Youth in Government class in 2002. In July 2020, ze gave a presentation for the FilmNorth Academy on zir personal journey to becoming an independent filmmaker, and shared zir award-winning screenplay and short film, Little Men. In 2000, Ze was also a book consultant for the Capstone Press book, Director: Film, TV, Radio, and Stage. Ze has written articles for the Walker Art Center’s Walker Reader, in 2019 and 2020.

Class Registration Guidelines & Cancellation Policy

  • Space is assigned on a first-come basis. Registrations must include payment in full. Registrations are accepted after registration deadlines if space is available.
  • If minimum enrollment has not been reached by 7 days prior to the start date of a class, FilmNorth may cancel it, in which case registrants will immediately be notified and receive a full refund within 2 business days. A check will be issued for registrations that were paid in cash. In lieu of a refund, students have the option of applying their tuition to another class scheduled in the same calendar year.
  • For those wishing to cancel a registration prior to the class registration deadline, 100% of the tuition will be refunded minus a $25 administrative fee. For registration cancellations received after the registration deadline but prior to the first class session, 50% of the tuition will be refunded minus a $25 administrative fee. As of 5:00 pm the day prior to a class start date, no refunds or credits/exchanges will be given (Friday at 5:00 pm for Sunday classes). 
  • Tuition is not prorated for missed class sessions.




December 12
12:00 pm - 4:00 pm
Event Categories:


Ayesha Adu
Registration Deadline
Maximum Enrollment
Class count or Info
1 session: Saturday, December 12, 12-4pm