A darker retelling of Beauty and the Beast shot entirely in Iceland. 


Once upon a time, a greedy prince cut down all the trees to build his castle. As punishment, he was transformed into a flesh-eating Beast. For years the Beast has haunted the land; his curse can only be broken by true love. But who could ever love a Beast? When her father becomes sick, a compassionate farm girl becomes prisoner to a flesh-eating beast to cure him.


About the project:

The Pasture is a love story told as a horror film. It has the pulpy thrills of an elevated genre movie, with the charm of a classic fairy tale. Our film centers around a complex female protagonist and engages with themes of environmentalism and the healing power of love. The Pasture will be completely shot in Iceland, leveraging local connections for production support and stunning locations.


Writer/Director Max Gold:

Max Gold lives and breathes Beauty and the Beast. He has traveled Iceland for five years developing The Pasture. But he has also been directing other projects including acclaimed feature film Silicon Beach, sci-fi pilot Surfer’s Paradise and commercials for top brands including Mercedes-Benz, Disney, Square, Marvel, LucasFilm and CoolHunting.

Andrea Snaedal (“Belle”)

This is Andrea Snaedal. She is as Icelandic as they get, as she can in fact trace her ancestry back to the founder of the country. In Iceland, she was active in the amateur theater scene for years before moving to Los Angeles. There, Andrea attended a two year conservatory program at The American Academy of Dramatic Arts, where she trained both for theater and film. After graduating, she spent a year acting in various projects in LA – including Silicon Beach with Max Gold, which can now be accessed on Amazon Prime. When she’s not working on a project, you will find her at the piano, on the yoga mat, or lounging on the couch with a cup of tea and a book in hand.


Ingi Hrafn Hilmarsson (“Beast”)

Ingi Hrafn Hilmarsson is an Icelandic actor who graduated from one the UK’s leading drama schools, Rose Bruford. He also trained at the Estonian Academy of Music and Theatre with a focus on the art of physical theatre. After graduating in 2009, Ingi has worked continuously as an actor, director and writer on stage, in commercials, music videos, and film. 

Ingi played a principal role in Gåsmamman, one of Sweden’s most popular drama series, directed by Richard Holm. He was also the lead role in the Icelandic TV series, True Icelandic Crimes and a principal role in the feature film, Silicon Beach directed by Max Gold. 


Short Film Proof of Concept: